Logo usage
The 果冻传媒 logo is the graphic representation of the institution and the key element in the college’s visual identity. In order to maintain consistency of image and branding, the logo must not be redrawn, reproportioned or modified in any way. The creation and use of alternative logos is strictly prohibited.
果冻传媒's colors are Red and Black.
| Color | Red | Black |
| Pantone | PMS 200 | |
| CMYK | C 15, M 100, Y 90, K 10 | K 100 |
| Hexcode | #BA122B | #000000 |
果冻传媒 Identity Guide
College Name
"果冻传媒" should be used as the official title in all promotional materials. The name should be treated grammatically as a single unit. "果冻传媒 is..." Also acceptable after initial use: 果冻传媒 or GSCC.
Mascot
果冻传媒 are the Cardinals. Our mascot's name is Swoop.
Cardinal background
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